Alepo’s Product Catalog Management is built to give service providers the tools and flexibility needed to fully respond to customer needs in a changing marketplace. The entire life cycle of a product, from configuration, to activation and expiration, is built to be automated and easy to configure. A truly responsive system allows service providers to react to changing trends, and quickly configure new products to seize emerging markets. That’s why Alepo’s Product Catalog Management System is built to allow products to be configured and brought to the market immediately, via a simple point-and-click interface that requires no back-end configuration. Not only are such products quick to market, but they can also be incredibly nuanced. Products may be defined by any combination of metrics: volume, value, time, as well as quality of service. Additionally, Alepo can easily bundle multiple services into into one product, allowing for multiplay bundles, available as both initial offerings and custom add-ons.
In order to ensure customer satisfaction and retention, intelligent promotions and discounts may also be configured. In order to increase market share with a certain service or demographic, providers can target key customers with promotional discounts based on any aspect of their profile, or offer discounts to loyal customers for new services.
And when products or contracts expire, or promotions end, Alepo’s system automatically handles the end of a product’s lifestyle as well. According to the product’s configuration, services can auto-renew, or customers can be switched to new products. And all of this can be done according to customizable and flexible timetables, ensuring a provider’s ability to respond intelligently to emerging trends while maintaining customer satisfaction.