Alepo introduces a comprehensive number monetization system that allows providers to monetize customers’ desire for personalized and special phone numbers by managing the entire lifecycle of selling special phone numbers from market research, to auctioning and selling numbers, reporting and more.

February 18, 2010, Austin, TX — Alepo today announced the introduction of a comprehensive number monetization system for managing the entire lifecycle of monetizing custom and vanity phone numbers. An ETR system allows providers to capitalize on market opportunities by charging for phone numbers according to their demand.

Alepo’s ETR System manages number selling at all steps: from market research, to number organization, to a portal where customers can search, purchase and bid on numbers. Its automatic organization of numbers separates them into tiers (according to their value) and categories (according to the category of word spelled by the vanity number), allowing the provider to maximize revenue and price precisely according to demand.

“Customers are demanding increasing levels of customization for their telecommunications experience, and technology is advancing to be able to offer completely individual experiences for all its users,” stated Jonathan Garini, Vice President of Products at Alepo. “Alepo’s ETR System responds to this market desire by introducing a solution that makes it convenient and easy to purchase, manage, and monetize custom phone numbers,” he concluded.

Alepo’s ETR system comes pre-integrated with Alepo’s Service Enabler, a comprehensive billing and customer care platform that automates rating, charging, invoicing, customer service, affiliate management, and more.

About Alepo

Alepo is a leading provider of enabling IT and network infrastructure software solutions for communications service providers worldwide. Alepo works closely with market leaders including Vodafone, MTN, France Telecom, and Digicel, empowering them to compete aggressively and realize data opportunities across technologies and generations. Alepo is proud to support innovative market leaders as they evolve in the telecommunications marketplace.

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